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The deciding factor for the examining attorney to determine if your application complies with the qualifications of a trademark are primarily based on conflicting names, logos, business names and phrases already being used. It is recommended and at some law firms required to conduct a comprehensive trademark search to make sure prior to submitting the trademark application, it is recommended that there are no conflicting marks already in use.

The Trademarks411 comprehensive trademark search not only searches across your exact phrase but also similar phrases and it also features a broad goods and service search to search for any possible conflicts.